While once on a business course at Milton Keynes’ excellent Chamber of Commerce, I was told of a plumber. He had a branded van (and recall my thoughts on driving those here). He kept his van spotlessly clean.
He was never without work. People associated the state of his vehicle with high standards and reliability.
So we should look at how others see our businesses – be it online or in the material world … what little nips and tucks can we make to encourage a good impression.
If you have any more ideas on this please share them below.
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